Simone Whiteside

The ASM Support is primarily responsible for the management of all non-selling related operations (both front-end and back-end store operational activities) that facilitate the store s ability to drive sales and provide superior customer service. Support activities for which this role is responsible include but are not limited to pricing and signage, area recovery, freight flow, day/night stocking, inventory, assembly, product fulfillment delivery, cashiers, and facility service. Responsibilities also include managing the opening and closing procedures in the store, managing the handling of cash deposits and outflow for a multi-million dollar business, and ensuring store compliance with all safety procedures. In addition, the ASM Support may be expected to provide full leadership over the store at any point in absence of the Store Manager.

The ASM Support is responsible for building and developing (includes recruiting, hiring, training, mentoring and coaching) a professional and talented team of Support Managers that collectively foster a culture of efficiency and commitment to the customer experience. In addition, the individual in this role drives critical coordination across day and night operations to ensure all tasks are handled effectively between the two teams and to reduce the likelihood of operational activities impacting the customer experience.